WooCommerce

At the typical WooCommerce store, returning customers spend $108 vs $99 for new ones. See returning-customer AOV uplift by industry, from Pet Supplies (+42%) to Online Learning (−29%).

OpenAI's Ads Manager doesn't calculate ROAS, and its click-only attribution undercounts the channel. Here's how to measure ChatGPT Ads profitability on Shopify and WooCommerce – and why profit, not ROAS, is the number that matters.

The average WooCommerce store runs 58 active plugins. See plugin counts by store size, the most popular WooCommerce and WordPress plugins, and the store running 237.

90% of WooCommerce stores reach 100 orders in a median of 68 days; 42% ever reach 10,000 orders. See how long each order milestone takes, from 65M+ orders.

72% of WooCommerce orders are now placed on mobile, but desktop shoppers spend 2.3x more per order. See the full mobile vs desktop breakdown from 65M+ orders.

WooCommerce doesn't have a built-in sales-goal feature (wouldn't it be nice though!) Its native Analytics shows you reports and period-over-period comparisons, but it can't store a target, track your progress toward it, or tell you whether you're on pace to hit it mid-month.

Across 6,000+ WooCommerce stores, 21% of placed carts were abandoned in 2025. See cart abandonment benchmarks by industry, plus average placed, abandoned, and recovered cart values.

The average WooCommerce order value in 2025 was $105. See AOV benchmarks by device, payment method, shipping, and new vs returning customers, from 65M+ orders.

Thinking of launching (or relaunching) your online store? Congrats, you're taking a fantastic step! But soon after the excitement kicks in, the big questions arise – and for many aspiring eCommerce entrepreneurs, one question looms larger than most: Should I build on Shopify or WooCommerce?

With the release of the Metorik Insights for WooCommerce report, we aim to shine a light on the incredible success of WooCommerce to foster future growth & success for the whole community.

In this post, I'll show you how to get up and running with WooCommerce Subscriptions. This is a 'no fluff' guide where we get straight to the point of installing, configuring and managing your subscriptions.

Good communication is perhaps one of the most important skills in life. If you are able to communicate well, you can overcome almost any issue you face; whether it’s with a family member, a friend or even in business. And for someone operating a WooCommerce subscription store, this point holds as true as ever.

Today I'm going to show you how to harness the power of WooCommerce and Slack together. This will allow you to create a daily/weekly/monthly summary report of your orders, products, customers and subscriptions that is sent directly to your Slack workspace.

With some magic, it's possible to get conversation rates for your WooCommerce store using the Google Analytics data you already have.

A true WooCommerce CRM needs to be built with WooCommerce at the forefront; syncing with your store in real-time to provide you with your most up to date customer list (plus many other epic features).

We show you the different methods you can use to apply free shipping per product in WooCommerce.

A quick post showing you how to add & customize the shipping address section in WooCommerce.

WooCommerce follow up emails are a powerful tool. They clearly communicate to your customers that you care about your relationship — and in turn, they build trust. And when done right, they undoubtedly lead to higher retention rates.

As a WooCommerce store owner, you may find yourself in a situation where you want to link to directly to a product variation in WooCommerce, rather than the generic variation page. This isn't something that is clearly documented in the WooCommerde docs, but it's much easier to do than you think!

No single WooCommerce store is the same. Each can differ in size, products sold, speed, themes and plugins. The one thing they all have in common is the need for accurate and fast reports and analytics. Sit back and relax as we take you through the best options for WooCommerce reports and analytics.

While generic coupon codes have their purpose, specifically in large marketing campaigns and sales, dynamic unique coupon codes can be a valuable tool for adding a personal touch to your customers’ purchasing experience.

Similar to most things in eCommerce there is no one solution that fits all when it comes to choosing a WooCommerce payment gateway. Today we are going to breakdown what we think are the best options for your WooCommerce store.

Using WooCommerce custom order statuses, you can keep track of your orders and send automated emails with greater precision. This will result in a significantly better experience for you, your team, and your customers.

There's Nothing Vain About Vanity URLs. They can be used for tracking links posted on social media, links made by your partners, promotion links, and more. All it takes is setting up a redirect and some UTM parameters.

Today we are going to talk about adding one button to your store that could be the difference between a happy and very frustrated customer.

Managing multiple WooCommerce stores is a complex and tricky undertaking, but with the right planning and execution, the pay-off can be huge.

As your store grows, so too will unread emails from your customers. Thankfully there are a number of great WordPress helpdesk plugins to help keep your support flow efficient and scalable.

If you manage or work for a WooCommerce store, exporting your orders is something you will likely need to do regularly as it's crucial part of both reporting and fulfilment.

One of the cooler things about WooCommerce (and WordPress) is the ability to save custom meta for orders, customers, and subscriptions.

An introduction to WooCommmerce and multi currency. What are your options for implementing it in your store and what are the benefits?

So you just finished setting up your beautiful, functional, life-changing, WooCommerce powered store, but there’s one thing wrong. Your add to cart buttons suck.

WooCommerce is awesome for many reasons, but today I want to highlight it’s amazing ability to be easily extended and customized to suit every situation. Specifically in regards to redirecting.

Ever wanted to remove the additional notes area from the WooCommerce checkout? It's quite simple! I'll show you how to do just that now.

Everyone runs their business and ecommerce store differently. Especially when it comes to downloadable products, we all have a different approach to how to how those downloads should be delivered.

If you have free shipping on your WooCommerce site but only offer it in certain situations, you probably don’t want to show the other paid shipping methods.

Today I want to talk a little bit about page titles in WooCommerce. We see a lot of people asking how they change the title of pages in their store like the Shop page or Checkout page.

Sometimes you might want to include a static PDF with your WooCommerce Order Emails. You might want to include a PDF version of their invoice or provide some additional instructions to your customer. Today we are going to list 2 ways you can do this: one requires a bit of coding knowledge and the other can be done by anyone!

WooCommerce comes with the handy ability to filter your orders in the admin by the month they were made.